AIC Hotel Group has announced that Nobu Hotel Los Cabos has been accepted into Virtuoso’s portfolio of luxury travel partners, comprising over 2,200 preferred suppliers in 100 countries.

According to Ash Tembe, vice president of sales and marketing at AIC, inclusion in Virtuoso will present new sales and marketing opportunities to the network’s more than 20,000 luxury travel advisors and their highly desirable clientele. Virtuoso agencies worldwide sell an average of US$25–$30 billion annually, making the network the most significant player in luxury travel.

“Virtuoso’s acceptance process is incredibly selective, so becoming a preferred partner is a true honour,” said Tembe. “The reputation Virtuoso member agencies have for outstanding dedication to their clients is a perfect fit with our own bespoke approach to service. Now that we’re part of this renowned network, we look forward to offering Virtuoso advisors and their clients the special amenities, values and experiences that surpass their expectations.”

Nobu Hotel Los Cabos joins Virtuoso’s collection of the finest luxury hotels, resorts, cruise lines, airlines, tour operators and other travel entities worldwide. These partners, which specialize in world-class client service and experiences, provide superior offerings, rare opportunities and exceptional value for Virtuoso clients.

AIC says the 200-room Nobu Los Cabos offers a one-of-a-kind experience on the shores of Cabo San Lucas. “From the signature Nobu restaurant and bar to expansive pools and the state-of-the-art Esencia Wellness Spa, every corner of the hotel fuses architectural elegance and laid-back luxury,” the company says.