Global luxury travel networkv Virtuoso has announced that úna O’Leary has joined the organization as General Manager, Canada. O’Leary will be responsible for driving Virtuoso’s business development to increase its footprint within Canada through strategic partnerships focused on expanding its global network of travel agency members and preferred travel providers, while elevating the group’s brand awareness and preference among affluent
consumers.

This represents the latest in strategic global hires for Virtuoso, which earlier this year announced new General Manager roles in other regions, including Latin America and the Caribbean as well as Europe, Middle East and Africa.

O’Leary brings deep market knowledge and extensive industry experience to her new role, including more than five years at CWT, a Virtuoso member agency, as senior director of Marketing & Strategic Partnerships, North America.

“During my time at CWT, I managed the Virtuoso relationship and it allowed me to get to know the organization from the agency perspective,” said O’Leary. “I’m very happy to be back in the Virtuoso family and look forward to working with their dedicated team of professionals to further expand their presence and partnerships within Canada.”

Previously, O’Leary also held senior-level positions at Ensemble Travel Group as well as CIBC Insurance and American Express, where she was recognized for building strong par tner and stakeholder relationships and for cultivating high-performing teams. She is passionate about making a transformational, positive and meaningful
difference in the organizations she serves.

“I am delighted to welcome úna O’Leary to Virtuoso’s team of international General Managers. Positioning Virtuoso leaders in each of our markets will play a critical part in our drive to pandemic recovery and beyond,” said Michael Londregan, Virtuoso’s senior vice president, global operations. “úna will bring to our team vast distribution expertise along with in-depth knowledge of the Canadian market, an important region for Virtuoso, and one of the most prolific
travelling nations in the world.

"We welcome úna and look forward to her talent to execute our strategy of both building a powerful Virtuoso brand globally and delivering a distinct value proposition to our members and partner suppliers.”

O’Leary joined Virtuoso on Monday, September 20, and is based in Toronto. For more information on Virtuoso, please visit www.virtuoso.com.