Canadians Will Travel For Food, Plus Cruise News, Air Canada and More
Destination & Tourism Air Canada Jim Byers September 19, 2019
Canadians Travel For Food
According to a recent survey conducted by KAYAK and OpenTable, Canadians are 38% more likely than Americans to book a trip based on culinary offerings. The survey also revealed that when travelling, almost three quarters (74%) of Canadians would prefer authentic local dining to something familiar.
KAYAK and OpenTable’s survey, commissioned through YouGov to help travellers and diners bring their passions for travel and eating together, revealed that the appetite for culinary adventure among Canadians is very strong, with 22% claiming they would book a vacation solely to dine at a restaurant they wanted to try. Additional key takeaways from the survey include:
Good food is worth the road trip. A lengthy drive is no obstacle for Canadians, with 71% claiming they would travel an hour or more to eat at a restaurant on their wish list. Many also noted that they have taken a long detour (27%) or a day trip (33%) just to dine at a restaurant they wanted to try.
Food is top of mind for Canadians when making travel plans. 28% of Canadians will research restaurants in another country before booking their flights, and 10% will book a reservation before booking their travel.
Canadians have an adventurous palate. 74% of Canadians claim they would prefer to try something new and local rather than food they are familiar with revealing that they are keen to experience a city’s culture.
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